Read the following passage and mark the letter A, B, C, or D on your answer sheet to indicate the correct word or phrase that best fits each of the numbered blanks from 31 to 35.
Television has changed the lifestyle of people in every industrialized country in the world. In the United States, where sociologists have studied the effects, some interesting observations have been made. TV, although not essential, has become a(n) (31) ______ part of most people’s lives. It has become a baby- sitter, an initiator of conversations, a major transmitter of culture, and a keeper of traditions. Yet when what can be seen on TV in one day is critically analyzed, it becomes evident that TV is not a teacher but a sustainer. The poor quality of programs does not elevate people into greater (32) ______, but rather maintains and encourages the status quo. The (33) ______reason for the lack of quality in American TV is related to both the history of TV development and the economics of TV. TV in American began with the radio. Radio companies and their sponsors first experimented with TV. Therefore, the close relationship, which the advertisers had with radio programs, become the system for American TV. Sponsors not only pay money for time within programs, but many actually produced the programs. Thus, (34) ______ from the capitalistic, profit- oriented sector of American society, TV is primarily concerned with reflecting and attracting society (35) _______ than innovating and experimenting with new ideas. Advertisers want to attract the largest viewing audience possible; to do so requires that the programs be entertaining rather than challenging. TV in America today remains, to a large extent, with the same organization and standards as it had thirty years ago. The hope for some evolution and true achievement toward improving society will require a change in the entire system
Điền vào ô số 33
A. adequate
B. unknown
C. inexplicable
D. primary
Đáp án D
Adequate: tương xứng
Unknown: không biết
Inexplicable: không thể giải thích được
Primary: chủ yếu/ chính
The (33) ______reason for the lack of quality in American TV is related to both the history of TV development and the economics of TV. TV in American began with the radio. Radio companies and their sponsors first experimented with TV. Therefore, the close relationship, which the advertisers had with radio programs, become the system for American TV. Sponsors not only pay money for time within programs, but many actually produced the programs.
[Nguyên nhân chủ yếu của sự thiếu chất lượng trong các chương trình TV ở Mỹ liên quan đến cả lịch sử của sự phát triển TV và kinh tế học của TV. TV ở Mỹ bắt đầu bằng radio. Các công ty radio và các nhà tài trợ thử nghiệm trước với TV. Vì vậy, mối quan hệ mật thiết, cái mà các nhà quảng cáo đã có với các chương trình radio, trở thành hệ thống cho TV Mỹ. Các nhà tài trợ không những trả tiền cho thời gian phát sóng trong chương trình mà còn thật sự sản xuất nhiều chương trình.]