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11 tháng 11 2019

1. They often show the name of the company that made them.

2. Yes,they do.

3. Because they want to show they are fashionable and have good taste.

4. People often see the advertisements on TV and hear them on the radio.

5. No,they aren't.

12 tháng 11 2019

Advertisements are very important in the modern world. Often your T-shirt or jeans show the name of the company that made them. This is a popular form of advertising. A special picture or symbol, called logo, is sometimes used.

You see logos on many different products. The idea of a logo is that whenever you see it, you think of that product or company.

Many people like to buy a product because it is made by a certain company. Some people only buy a product that is made by a famous company. People wear clothes and carry bags that have a famous label to show that they are fashionable and have good taste.

It is very common to see advertisements on TV and hear them on the radio. Most advertisements are only a few seconds long but very attractive. Sometimes, the advertiser uses a slogan because it is easy to say and easy to remember.

The idea of advertisements is to try to make you buy the product. They sometimes show rich and famous people using that product. The message is, if you want to feel rich and famous, then buy this product.

1. What do your T-shirt or jeans often show?

=> They often show the name of the company that made them

2. Do many people like to buy a product which is made by a certain company?

=> Yes , they do

3. Why do people wear clothes and carry bagsthat have a famous label?

=> Because they want to show they are fashionable and have good taste

4. where do people often see and hear advertisement?

=> People often see the advertisements on TV and hear them on the radio

5.Are most advertisements short?

=>No , they aren't

Giúp mình nhé The perception of today’s youngsters as media-savvy cynics could hardly be further from the truth. Instead, this generation of keen consumers may turn witty advertising into an endangered species. Julia Day reports The youth of today are cynical, media-savvy, seen it all, done it all, wouldn’t-be-seen-dead-in-the-T-shirt types who appreciate only the most achingly trendy adverts, TV shows and magazines, right? Wrong: that was so last generation. Today’s youngsters don’t “get”...
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Giúp mình nhé

The perception of today’s youngsters as media-savvy cynics could hardly be further from the truth. Instead, this
generation of keen consumers may turn witty advertising into an endangered species. Julia Day reports

The youth of today are cynical, media-savvy, seen it all, done it all, wouldn’t-be-seen-dead-in-the-T-shirt types
who appreciate only the most achingly trendy adverts, TV shows and magazines, right? Wrong: that was so last generation.

Today’s youngsters don’t “get” clever ads, are not in the least suspicious of commercials ercials, don’t know the difference between newspapers’ political stances, or TV channels, and they don’t mind admitting it. In short, they are not half as media, marketing and advertising literate as we might have thought, according to new research
commissioned by five media groups – Guardian Newspapers, Channel 4, Carlton Screen Advertising, media buying
agency OMD, and Emap Advertising.

As a result media companies and advertisers are going back to basics to arouse the interest of 15- to 24-year-olds with instant impact messages, plain product pictures, bigger posters, annoying jingles, celebrity endorsements and repetitive ads. Today’s youth are a far cry from today’s thirtysomethings who grew up as commercially-naive kids weaned on the cold war, no national commercial radio, three national TV stations, grant-funded higher education, sponsorship-free Glastonbury festivals and regular strikes and student protests.

Now a lifetime of MTV, the internet, dawn-till-dusk advertising and PlayStation gaming has created a generation
so used to being bombarded with fast-turnover information, they filter it instantly without paying much attention to its meaning. This is a generation of “thoroughbred consumers” says Stuart Armon, managing director of 2cv: research, the company that conducted the so-called Roar research into the media habits of the nation’s youth. “Previous generations were suspicious of advertising, they might have liked ads, but they wouldn’t necessarily buy the product. But this generation has been consuming since they were born. They don’t see any reason to be suspicious,” says Armon.

One young panellist in the focus group research embodied this attitude: “If the advert is good, you think their
product will be good because the more they can spend on advertising, the more money they are obviously getting for
their product.” Armon says the trend has become more pronounced over the seven years that the continuous tracking
study has been running, but has reached a peak in the latest round of interviews with 600 youngsters.

“Advertising is accepted and expected. Young people don’t see anything wrong in being sold to and think that if a product is in a TV ad, it must be good. It’s a myth that they are interested in clever ads – they are not willing to decipher complicated mmessages, they want simple ones.” Many panellists dramatically illustrated this point by revealing they thought Budweiser’s “Real American Heroes” ad, ironically celebrating “Mr foot-long hot dog inventor”, was an ad for hot dogs rather than beer, even though the ad might not be aimed at them.

However, many loved Heineken’s ironic ad featuring Paul Daniels singing Close to You, purely because it made
them laugh. “They are looking for an instant message. If it’s not there, they don’t take any notice. And they literally,
and naively, believe celebrities in ads really use the products they are advertising,” says Armon. A girl panellist from Birmingham commented: “In some of the Nike ads they’ve got all these well-known footballers. You think, ‘Oh my God, they’ve got everybody famous there.’ You think it must be good if they want it.”

The youngsters only read newspapers for the celebrity gossip and sport, rather than news, and couldn’t distinguish between papers’ political stances. They also failed to distinguish between TV channels – they access TV through programmes, not channels, for example watching Sky because The Simpsons is on, not because it’s Sky.

The results of the research deeply worry Sid McGrath, planner at the ad agency that made the infamous “You’ve
been Tango’ed” ads, HHCL and Partners. But they do not surprise him. “My worry is that the youth of today are not
being called upon to flex their intellectual muscles enough,” he says.

“There is instant gratification everywhere – in food it’s Pot Noodles or vending machines, even their pop icons are one-dimensional figures delivered on a plate. Young people are living vicariously through other people’s lives and are not asking for much at the moment. A lot of stimulation is ‘lean back’ – it doesn’t require as much involvement as it used to.”

He says advertising is changing as a result: “Lots of the most popular ads at the moment are happy, clappy, fun.
Easy to digest. They’ve got notice or inclination to decode ads.” One reason behind the shift, McGrath believes, is that young people want relief from the traumas of real life: “Advertising is becoming the opium of the masses rather
than the educator.”

16. Research shows that, compared with the previous generation, young people today are _____.
A. less perceptive B. more sensitive C. more worldly-wise D. better informed
17. In paragraph 3, the word ‘stances’ is closest in meaning to which of the following?
A. attitudes B. situations C. functions D. places

18. According to new research by five media groups, today’s youngsters are _____.
A. able to understand the language of advertising
B. unable to ‘read’ the messages in the many forms of advertising
C. bright enough to do some research before buying something
D. a bit wary of adverts
19. Advertisements aimed at the present young generation _____.
A. are using a variety of new techniques B. are technologically sophisticated
C. are making use of old techniques D. are becoming more subtle
20. It can be inferred that celebrity endorsements are advertisements _____.
A. that show viewers how to become famous
B. that famous people like watching
C. where famous people say they use and like certain products
D. where viewers are invited to take part in a phone-in progra e
21. Young people seem to believe that costly advertising _____.
A. makes no difference to the popularity of the product B. is the mark of a good quality product
C. means the product is probably overpriced D. does not inspire customer confidence
22. According to Stuart Armon, youngsters today pay more attention to an advert _____.
A. if its message is i ediately obvious B. if it is on their favorite TV channel
C. if it gives them something to think about D. if it has a witty element
23. Sid McGrath is concerned that young people these days _____.
A. are encouraged to eat too much B. are given too many choices
C. are not required to drink D. do not get enough exercise
24. The author uses the phrase ‘living vicariously’ in the penultimate paragraph to mean that young people _____.
A. want to become more sophisticated than other people
B. do not imitate people around the
C. do not rely on their own feeling or senses to understand the world around the
D. want to be independent of other people
25. According to McGrath, many advertisements today are adapting to satisfy youngsters’ desire to _____.
A. understand their problems B. see the funny side of their problems
C. forget their problems D. find solutions to their problems

1
5 tháng 3 2018

16. Research shows that, compared with the previous generation, young people today are _____.
A. less perceptive B. more sensitive C. more worldly-wise D. better informed
17. In paragraph 3, the word ‘stances’ is closest in meaning to which of the following?
A. attitudes B. situations C. functions D. places

18. According to new research by five media groups, today’s youngsters are _____.
A. able to understand the language of advertising
B. unable to ‘read’ the messages in the many forms of advertising
C. bright enough to do some research before buying something
D. a bit wary of adverts
19. Advertisements aimed at the present young generation _____.
A. are using a variety of new techniques B. are technologically sophisticated
C. are making use of old techniques D. are becoming more subtle
20. It can be inferred that celebrity endorsements are advertisements _____.
A. that show viewers how to become famous
B. that famous people like watching
C. where famous people say they use and like certain products
D. where viewers are invited to take part in a phone-in progra e
21. Young people seem to believe that costly advertising _____.
A. makes no difference to the popularity of the product B. is the mark of a good quality product
C. means the product is probably overpriced D. does not inspire customer confidence
22. According to Stuart Armon, youngsters today pay more attention to an advert _____.
A. if its message is i ediately obvious B. if it is on their favorite TV channel
C. if it gives them something to think about D. if it has a witty element
23. Sid McGrath is concerned that young people these days _____.
A. are encouraged to eat too much B. are given too many choices
C. are not required to drink D. do not get enough exercise
24. The author uses the phrase ‘living vicariously’ in the penultimate paragraph to mean that young people _____.
A. want to become more sophisticated than other people
B. do not imitate people around the
C. do not rely on their own feeling or senses to understand the world around the
D. want to be independent of other people
25. According to McGrath, many advertisements today are adapting to satisfy youngsters’ desire to _____.
A. understand their problems B. see the funny side of their problems
C. forget their problems D. find solutions to their problems

 Read the passage and choose the correct answer to each of the following questions from 11 to 14Advertisements are very important in the modem world. Often the T-shirt or jeans show the name of the company that made them. This is a popular form of advertising. A special picture or symbol, called logo, is sometimes used.You see logos on many different products. The idea of a logo is that whenever you see it, you think of that product or company.Many people like to buy a product because it is...
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 Read the passage and choose the correct answer to each of the following questions from 11 to 14

Advertisements are very important in the modem world. Often the T-shirt or jeans show the name of the company that made them. This is a popular form of advertising. A special picture or symbol, called logo, is sometimes used.

You see logos on many different products. The idea of a logo is that whenever you see it, you think of that product or company.

Many people like to buy a product because it is made by a certain company. Some people only buy a product that is made by a famous company. People wear clothes and carry bags that have a famous label to show that they are fashionable and have good taste.

It is very common to see advertisements on TV and hear them on the radio. Most advertisements are only a few seconds long but very attractive. Sometimes, the advertiser uses a slogan because it is easy to say and easy to remember.

  The idea of advertisements is to try to make you buy the product. They sometimes show rich and famous people using that product. The message is, if you want to feel rich and famous, then buy this product.       

15. A logo is a............... .    

    A. company's name          B. special company C. type of product               D. company symbol

16. A popular form of advertising is to............... .

          A. wear jeans              B. use logo                      C. watch TV            D. use different products

17. A good slogan is............... .

 A. easy to remember             B. useful to produce         C. simple to make                      D. easy to buy

18. The main purpose of an advertisement is to............... .

      A. sell you something you do not want          B. make you feel rich and famous

      C.   make you buy the product                         D. pay the TV station

Choose the sentence that is closest in meaning to the sentence given in each of the following questions from  

19.What a pity ! I can’t do this exercise.

         A. I wish I can do this exercise                                      B. I wish I could do this exercise

         C. I wish I can’t do this exercise                                    D. I wish I couldn’t do this exercise

 20."Where have you been?" the mother asked her daughter.
        => The mother asked her daughter _____________.

    A. where had she been                               B. where she had been

    C. where has she been                                  D. where she has been

21.They spent a lot of money on food and clothes.

A. A lot of money on food were spent   A lot of money was spent on food and clothes

C. A lot of money were spent on food and clothes   Money was spent a lot on food and clothes

22.  He suggested that ……… .

A. we should go to the movies                             B. we go to the movies

C. we went to the movies                                     D. we went seeing the movies

Choose the sentence that is correctly built from the words given in each of the following questions

23.would / holiday / you / like / to the / summer / with / spend / us ?

A. Would you like to spend holiday summer with us?

B. Would you like to spend with us summer holiday ?

C. Would you like to spend summer holiday with us?

D. Would you like spend to summer holiday with us ?

24. now / studies / he / to / every / night / used / he / dance / but.

A. He used to dance every night, but now he studies.

B. Now he used to dance every night, but he studies.

C. He used to studies every night, but now he dance.

D. He studies, but now he used to dance every night.

II. Vocabulary and Grammar. (Choose the best answer)

5.I wish Susan...............harder for her examination.

A. will work                            B. worked                   C. has worked            D. works

6.. The ‘ao dai’ is the...............dress of Vietnamese women.

A. beautiful                             B. traditional               C. casual                     D. baggy

7. There are.............different ways to learn English well.

            A. much                      B. many                       C. more                       D. any

8. He thinks that ………….on the Internet is a waste of time

            A. chat                        B. chatter                    C. chatting                  D. to chat

9. His lecture was so.............that nobody wanted to hear.

            A. boring                     B. bore                        C. boringly                  D. bored

10. If you want to improve your English, we......................help you.

            A. should                    B. can be                     C. can’t                       D. can

11. Have you ........................gone skiing ?

            A. ever                        B. for                           C. just                          D. already

12. Ben writes very quickly . He’s ...........................finished his essay.

            A. already                   B. been                        C. for                           D. yet

13. Our friends ......................meet us  at the airport tonight.

            A. are                          B. are going to            C. will be to                D. go to

14. I was born in Scotland but I ..................in England.

            A. grew up                  B. raised                      C. brought up              D. rose

15. I wish I …………get goods grades in my exam .

            A. would                     B. will                         C. can                          D. would have

16. Exams are never enjoyable,........................?

            A. are there                 B. aren’t there             C. are they                   D. aren’t they

17. This student is very…………………..There are many mistakes in his test.

            A. care                        B. careless                    C. careful                    D. cared

18. He told me he …………………..leave the city the following day.

            A. will have to            B. has to                      C. have to                    D. would have to

19. Don’t worry about Tom and me. We can look after.......

            A. myself                    B. himself                    C. ourselves                 D. themselves

20. She hopes she can talk to people……………………the world.

            A. through                   B. on                          C. from all over            D. over all      

0
Giúp mình nhé The perception of today’s youngsters as media-savvy cynics could hardly be further from the truth. Instead, this generation of keen consumers may turn witty advertising into an endangered species. Julia Day reports The youth of today are cynical, media-savvy, seen it all, done it all, wouldn’t-be-seen-dead-in-the-T-shirt types who appreciate only the most achingly trendy adverts, TV shows and magazines, right? Wrong: that was so last generation. Today’s youngsters don’t...
Đọc tiếp

Giúp mình nhé

The perception of today’s youngsters as media-savvy cynics could hardly be further from the truth. Instead, this
generation of keen consumers may turn witty advertising into an endangered species. Julia Day reports

The youth of today are cynical, media-savvy, seen it all, done it all, wouldn’t-be-seen-dead-in-the-T-shirt types
who appreciate only the most achingly trendy adverts, TV shows and magazines, right? Wrong: that was so last generation.

Today’s youngsters don’t “get” clever ads, are not in the least suspicious of commercials ercials, don’t know the difference between newspapers’ political stances, or TV channels, and they don’t mind admitting it. In short, they are not half as media, marketing and advertising literate as we might have thought, according to new research
commissioned by five media groups – Guardian Newspapers, Channel 4, Carlton Screen Advertising, media buying
agency OMD, and Emap Advertising.

As a result media companies and advertisers are going back to basics to arouse the interest of 15- to 24-year-olds with instant impact messages, plain product pictures, bigger posters, annoying jingles, celebrity endorsements and repetitive ads. Today’s youth are a far cry from today’s thirtysomethings who grew up as commercially-naive kids weaned on the cold war, no national commercial radio, three national TV stations, grant-funded higher education, sponsorship-free Glastonbury festivals and regular strikes and student protests.

Now a lifetime of MTV, the internet, dawn-till-dusk advertising and PlayStation gaming has created a generation
so used to being bombarded with fast-turnover information, they filter it instantly without paying much attention to its meaning. This is a generation of “thoroughbred consumers” says Stuart Armon, managing director of 2cv: research, the company that conducted the so-called Roar research into the media habits of the nation’s youth. “Previous generations were suspicious of advertising, they might have liked ads, but they wouldn’t necessarily buy the product. But this generation has been consuming since they were born. They don’t see any reason to be suspicious,” says Armon.

One young panellist in the focus group research embodied this attitude: “If the advert is good, you think their
product will be good because the more they can spend on advertising, the more money they are obviously getting for
their product.” Armon says the trend has become more pronounced over the seven years that the continuous tracking
study has been running, but has reached a peak in the latest round of interviews with 600 youngsters.

“Advertising is accepted and expected. Young people don’t see anything wrong in being sold to and think that if a product is in a TV ad, it must be good. It’s a myth that they are interested in clever ads – they are not willing to decipher complicated mmessages, they want simple ones.” Many panellists dramatically illustrated this point by revealing they thought Budweiser’s “Real American Heroes” ad, ironically celebrating “Mr foot-long hot dog inventor”, was an ad for hot dogs rather than beer, even though the ad might not be aimed at them.

However, many loved Heineken’s ironic ad featuring Paul Daniels singing Close to You, purely because it made
them laugh. “They are looking for an instant message. If it’s not there, they don’t take any notice. And they literally,
and naively, believe celebrities in ads really use the products they are advertising,” says Armon. A girl panellist from Birmingham commented: “In some of the Nike ads they’ve got all these well-known footballers. You think, ‘Oh my God, they’ve got everybody famous there.’ You think it must be good if they want it.”

The youngsters only read newspapers for the celebrity gossip and sport, rather than news, and couldn’t distinguish between papers’ political stances. They also failed to distinguish between TV channels – they access TV through programmes, not channels, for example watching Sky because The Simpsons is on, not because it’s Sky.

The results of the research deeply worry Sid McGrath, planner at the ad agency that made the infamous “You’ve
been Tango’ed” ads, HHCL and Partners. But they do not surprise him. “My worry is that the youth of today are not
being called upon to flex their intellectual muscles enough,” he says.

“There is instant gratification everywhere – in food it’s Pot Noodles or vending machines, even their pop icons are one-dimensional figures delivered on a plate. Young people are living vicariously through other people’s lives and are not asking for much at the moment. A lot of stimulation is ‘lean back’ – it doesn’t require as much involvement as it used to.”

He says advertising is changing as a result: “Lots of the most popular ads at the moment are happy, clappy, fun.
Easy to digest. They’ve got notice or inclination to decode ads.” One reason behind the shift, McGrath believes, is that young people want relief from the traumas of real life: “Advertising is becoming the opium of the masses rather
than the educator.”

16. Research shows that, compared with the previous generation, young people today are _____.
A. less perceptive B. more sensitive C. more worldly-wise D. better informed
17. In paragraph 3, the word ‘stances’ is closest in meaning to which of the following?
A. attitudes B. situations C. functions D. places

18. According to new research by five media groups, today’s youngsters are _____.
A. able to understand the language of advertising
B. unable to ‘read’ the messages in the many forms of advertising
C. bright enough to do some research before buying something
D. a bit wary of adverts
19. Advertisements aimed at the present young generation _____.
A. are using a variety of new techniques B. are technologically sophisticated
C. are making use of old techniques D. are becoming more subtle
20. It can be inferred that celebrity endorsements are advertisements _____.
A. that show viewers how to become famous
B. that famous people like watching
C. where famous people say they use and like certain products
D. where viewers are invited to take part in a phone-in progra e
21. Young people seem to believe that costly advertising _____.
A. makes no difference to the popularity of the product B. is the mark of a good quality product
C. means the product is probably overpriced D. does not inspire customer confidence
22. According to Stuart Armon, youngsters today pay more attention to an advert _____.
A. if its message is i ediately obvious B. if it is on their favorite TV channel
C. if it gives them something to think about D. if it has a witty element
23. Sid McGrath is concerned that young people these days _____.
A. are encouraged to eat too much B. are given too many choices
C. are not required to drink D. do not get enough exercise
24. The author uses the phrase ‘living vicariously’ in the penultimate paragraph to mean that young people _____.
A. want to become more sophisticated than other people
B. do not imitate people around the
C. do not rely on their own feeling or senses to understand the world around the
D. want to be independent of other people
25. According to McGrath, many advertisements today are adapting to satisfy youngsters’ desire to _____.
A. understand their problems B. see the funny side of their problems
C. forget their problems D. find solutions to their problems

BÀI 2:

There was nothing unusual about Wellington Street, or so I thought as I was growing up. The cobbled street, one
of four identical streets next to each other, was calm, apart from the occasional sound of raised voices from the pub on the corner. Everybody said hello to each other, although rarely much more than that. It was the kind of street that in the past had covered the whole of the north-west of England, affordable housing for the workers, the kind of street that used to be the heart of a community. Now it was a relic, unchanged while the modern world went on around it.

The first time I got a sense that my childhood world was not going to remain the same forever was when a letter
arrived from the local council saying that a meeting was being held locally to discuss the development of the area. I
remember wondering why areas had to be developed and I asked my father. He said that people just liked changing
things for the sake of it but my mum interrupted him and explained that the houses needed modernizing. Even then I
could see this as another move in their ongoing argument about money and location. Mum, with her keen sense of
social position and always very aware of what the neighbours thought, wanted to move into a better house, which Dad took to mean a more expensive house.

The evening of the meeting came around and my dad and I went along. It had already started when we got there
and one of the councilors was trying to explain the plans, although the general reaction from the audience was far from positive. I don’t remember the details, but I remember some shouting, until finally one of our neighbours stood up and said that he wasn’t giving his permission for any of it. I remember the councilor saying then, ‘We don’t need permission. We’re telling you, not asking you.’

The mood when we got home was tense. Although she tried to hide it, I think Mum was secretly quite pleased.

Dad sat and frowned at the TV for a while, before Mum brought him a cup of tea. I was surprised when it was he who broke the silence after a minute or two and said, ‘There are one or two nice places up around Ladybride.’ Mum said nothing. She just sipped her tea and looked at me and smiled.

46. The writer describes the street as a place where _____.
A. people felt they were part of a co unity B. people resisted the fast pace of motion life
C. everyone quietly got on with their own life D. everyone could afford their own house
47. Streets of this kind had been built in the past because they were _____.
A. comfortable B. long-lasting C. traditional D. cheap
48. What did the writer NOT understand when the letter arrived?
A. why things had to change B. why his parents were arguing
C. who had organised the meeting D. where they were going to live next
49. Why didn’t the writer’s father want to move house?
A. He knew why the area had to be developed.
B. He didn’t understand why they wanted to change things.
C. He didn’t want to live in a modern house.
D. It would cost them more.
50. Why did the mother’s mother want to move house?
A. She liked to impress other people. B. She didn’t like the neighbours.
C. She knew it would annoy the writer’s father. D. She thought the local council would help.
51. During the meeting, most people were _____.
A. shocked by what they learned B. unhappy about the proposals
C. sympathetic to the councilor D. confused by the explanation
52. Why was the writer surprised by what his father said?
A. He knew that his father was watching television.
B. He thought that it would upset his mother.
C. He knew that what his father said was wrong.
D. He thought his mother would have made the suggestion.
53. According to the passage, who would make a final decision on the development of the area?
A. People in the area B. The councilors C. Home owners D. The writer’s father
54. What would be the most suitable title for this extract?
A. An unhappy childhood B. A difficult marriage C. The wrong decision D. Changing times
55. It can be inferred from the passage that _____.
A. people at the meeting supported the plan to develop the area
B. everybody in the area wanted to modernize their house
C. the writer said that he didn’t give permission for the development
D. the writer’s father finally agreed to move the house

2
5 tháng 3 2018

46. The writer describes the street as a place where _____.
A. people felt they were part of a co unity B. people resisted the fast pace of motion life
C. everyone quietly got on with their own life D. everyone could afford their own house
47. Streets of this kind had been built in the past because they were _____.
A. comfortable B. long-lasting C. traditional D. cheap
48. What did the writer NOT understand when the letter arrived?
A. why things had to change B. why his parents were arguing
C. who had organised the meeting D. where they were going to live next
49. Why didn’t the writer’s father want to move house?
A. He knew why the area had to be developed.
B. He didn’t understand why they wanted to change things.
C. He didn’t want to live in a modern house.
D. It would cost them more.
50. Why did the mother’s mother want to move house?
A. She liked to impress other people. B. She didn’t like the neighbours.
C. She knew it would annoy the writer’s father. D. She thought the local council would help.
51. During the meeting, most people were _____.
A. shocked by what they learned B. unhappy about the proposals
C. sympathetic to the councilor D. confused by the explanation
52. Why was the writer surprised by what his father said?
A. He knew that his father was watching television.
B. He thought that it would upset his mother.
C. He knew that what his father said was wrong.
D. He thought his mother would have made the suggestion.
53. According to the passage, who would make a final decision on the development of the area?
A. People in the area B. The councilors C. Home owners D. The writer’s father
54. What would be the most suitable title for this extract?
A. An unhappy childhood B. A difficult marriage C. The wrong decision D. Changing times
55. It can be inferred from the passage that _____.
A. people at the meeting supported the plan to develop the area
B. everybody in the area wanted to modernize their house
C. the writer said that he didn’t give permission for the development
D. the writer’s father finally agreed to move the house

5 tháng 3 2018

16. Research shows that, compared with the previous generation, young people today are _____.
A. less perceptive B. more sensitive C. more worldly-wise D. better informed
17. In paragraph 3, the word ‘stances’ is closest in meaning to which of the following?
A. attitudes B. situations C. functions D. places

18. According to new research by five media groups, today’s youngsters are _____.
A. able to understand the language of advertising
B. unable to ‘read’ the messages in the many forms of advertising
C. bright enough to do some research before buying something
D. a bit wary of adverts
19. Advertisements aimed at the present young generation _____.
A. are using a variety of new techniques B. are technologically sophisticated
C. are making use of old techniques D. are becoming more subtle
20. It can be inferred that celebrity endorsements are advertisements _____.
A. that show viewers how to become famous
B. that famous people like watching
C. where famous people say they use and like certain products
D. where viewers are invited to take part in a phone-in progra e
21. Young people seem to believe that costly advertising _____.
A. makes no difference to the popularity of the product B. is the mark of a good quality product
C. means the product is probably overpriced D. does not inspire customer confidence
22. According to Stuart Armon, youngsters today pay more attention to an advert _____.
A. if its message is i ediately obvious B. if it is on their favorite TV channel
C. if it gives them something to think about D. if it has a witty element
23. Sid McGrath is concerned that young people these days _____.
A. are encouraged to eat too much B. are given too many choices
C. are not required to drink D. do not get enough exercise
24. The author uses the phrase ‘living vicariously’ in the penultimate paragraph to mean that young people _____.
A. want to become more sophisticated than other people
B. do not imitate people around the
C. do not rely on their own feeling or senses to understand the world around the
D. want to be independent of other people
25. According to McGrath, many advertisements today are adapting to satisfy youngsters’ desire to _____.
A. understand their problems B. see the funny side of their problems
C. forget their problems D. find solutions to their problems

Fill each of the numbered blanks in the following passages. Use only ONE word for each space Many people dream of (1)..... in a foreign country. It can be an amazing experience (2)....... those who have the courage to leave their family and friends and settle down in a new place. (3)......., there's one potential problem you should be aware of: culture shock. Culture shock is the feeling we get from living in a place that is so different to where we grew up that we are not sure (4)....... to...
Đọc tiếp

Fill each of the numbered blanks in the following passages. Use only ONE word for each space

Many people dream of (1)..... in a foreign country. It can be an amazing experience (2)....... those who have the courage to leave their family and friends and settle down in a new place. (3)......., there's one potential problem you should be aware of: culture shock. Culture shock is the feeling we get from living in a place that is so different to where we grew up that we are not sure (4)....... to deal with it. Societies are organized in many different ways, and we can often (5)...... taken aback by some of the things we find in foreign countries. Customs and traditions can be very different and that can sometimes make (6)...... difficult to get on with local people and to make friends. They migt not approve of things you do or might object to things you say. You might even be banned from doing things in another country that are perfectly legal in your own. (7)...... you were to move to a country such as Singapore, say, you might find some of the laws very (8)..... There, people can be forced to pay a large fine just for dropping litter. Eventually, (9)....., most people who live abroad fall in love with their adopted country and learn to accept its differences. It does take real courage to make such a big change (10)..... your life, but many people agree that it is worth it in the end

1
2 tháng 6 2019

Fill each of the numbered blanks in the following passages. Use only ONE word for each space

Many people dream of (1)..living... in a foreign country. It can be an amazing experience (2)...for.... those who have the courage to leave their family and friends and settle down in a new place. (3)....however..., there's one potential problem you should be aware of: culture shock. Culture shock is the feeling we get from living in a place that is so different to where we grew up that we are not sure (4)...how.... to deal with it. Societies are organized in many different ways, and we can often (5)...be... taken aback by some of the things we find in foreign countries. Customs and traditions can be very different and that can sometimes make (6).it..... difficult to get on with local people and to make friends. They migt not approve of things you do or might object to things you say. You might even be banned from doing things in another country that are perfectly legal in your own. (7)...if... you were to move to a country such as Singapore, say, you might find some of the laws very (8)...quickly.. There, people can be forced to pay a large fine just for dropping litter. Eventually, (9)..though..., most people who live abroad fall in love with their adopted country and learn to accept its differences. It does take real courage to make such a big change (10)...in.. your life, but many people agree that it is worth it in the end

II. Choose from sentences A-G the one which fits each gap 1-5. There is one extra sentence you do not need to use. (1,0 p) Every body has heard about the Internet, but do you know what an “internet” is? (0)___B____ In fact, intranets make use of the same software programs as the internet to connect computers and people. (1)__________. If your intranet is working properly, it can link together huge amounts of information which is stored in different places in the company. ____________. A...
Đọc tiếp

II. Choose from sentences A-G the one which fits each gap 1-5. There is one extra sentence you do not need to use. (1,0 p)

Every body has heard about the Internet, but do you know what an “internet” is? (0)___B____

In fact, intranets make use of the same software programs as the internet to connect computers and people. (1)__________.

If your intranet is working properly, it can link together huge amounts of information which is stored in different places in the company. ____________.

A company intranet can, of course, be used for unimportant information like office memos and canteen menus. (3)___________.

The intranet is a great idea, but the systemonly works if everyone on the intranet is willing to share their information with other people. (4))___________.

Another problem which often occurs is that top managers like to use the intranet to “communicate down” rather than to “communicate across”. (5)__________.

  1. Unfortunately, many departments don’t want to share specialist knowlegde with others.
  2. It is a computer network that is private to a company, university, etc, but it is connected to and uses the same software as the Internet.
  3. In this way, people can get the information they need, regardless of where it comes from.
  4. Most employers prefer to communicate by telephone or in writing.
  5. But an intranet should provide important information which people need to make decisions about new products, costing and so on.
  6. This means that you do not have to buy a lot of additional programs to set up an intranet service.
  7. That is, they use the intranet to give orders, not to exchange information between themselves and others working in the same organization.

1
24 tháng 2 2020

II. Choose from sentences A-G the one which fits each gap 1-5. There is one extra sentence you do not need to use. (1,0 p)

Every body has heard about the Internet, but do you know what an “internet” is? (0)___B____

In fact, intranets make use of the same software programs as the internet to connect computers and people. (1)_____F_____.

If your intranet is working properly, it can link together huge amounts of information which is stored in different places in the company. _____C_______.

A company intranet can, of course, be used for unimportant information like office memos and canteen menus. (3)______E_____.

The intranet is a great idea, but the systemonly works if everyone on the intranet is willing to share their information with other people. (4))______A_____.

Another problem which often occurs is that top managers like to use the intranet to “communicate down” rather than to “communicate across”. (5)_____G_____.

  1. Unfortunately, many departments don’t want to share specialist knowlegde with others.
  2. It is a computer network that is private to a company, university, etc, but it is connected to and uses the same software as the Internet.
  3. In this way, people can get the information they need, regardless of where it comes from.
  4. Most employers prefer to communicate by telephone or in writing.
  5. But an intranet should provide important information which people need to make decisions about new products, costing and so on.
  6. This means that you do not have to buy a lot of additional programs to set up an intranet service.
  7. That is, they use the intranet to give orders, not to exchange information between themselves and others working in the same organization.
12 tháng 8 2020

omplete using the correct form of the words in bold type.

In our ( 1.live).life.... whether at home, in the car or at work we are constantly bombarded by (2.advertise)advertisements..... Their role is to grab our attention and make products (3. attract)..... enough so that people will want to buy them (4.immediate).... There has been a lot of ( 5.discuss)...... on the powerful effects of advertising. Are ads really (6. use).use.... to us? Some would ask if the adverts are (7.true).true... Do they give us a fair and (8. real)..reality..idea of the product? People are rarely in (9.agree)..agreement. on any of these questions, but the fact is that ads are (10. help).helful... in lettering people know the wide variety of goods available

o l m . v n

Read the passage and check True or False.Many years ago, people used to buy what they needed from stores and markets. Now where would you go if you wanted to buy all these goods at one time? Ask anybody, and he would probably say "you'd better go to the supermarket". A supermarket is a special kind of market. It is usually much larger than an ordinary store. In a supermarket, you can buy all kinds of food, household, products and daily necessities. In a store, a customer is served by a...
Đọc tiếp

Read the passage and check True or False.

Many years ago, people used to buy what they needed from stores and markets. Now where would you go if you wanted to buy all these goods at one time? Ask anybody, and he would probably say "you'd better go to the supermarket". A supermarket is a special kind of market. It is usually much larger than an ordinary store. In a supermarket, you can buy all kinds of food, household, products and daily necessities. In a store, a customer is served by a storekeeper but in a supermarket, the goods are arranged on rows of shelves along the aisles. The prices are printed on small labels on the goods. A customer gets goods he needs from the shelves. This is known as self-service. Of course, you can always ask for help from the supermarket shop assistants.

When you enter a supermarket, you take a basket to carry the goods you will buy. If you want to buy a lot of things, you will need a trolley. A trolley is like a large basket on wheels. You can push it along the aisles, choose what you want from the shelves and put it into your trolley. A supermarket often provides a more comfortable environment for shopping than a market that is usually wet and dirty. As a result, many people usually buy more goods than they need when they visit a supermarket.

Many years ago, people used to buy what they need from supermarkets.

A. True

B. False

2
4 tháng 1 2019

Đáp án: B

Thông tin: Many years ago, people used to buy what they needed from stores and markets.

Dịch: Nhiều năm trước, mọi người thường mua những gì họ cần từ các cửa hàng và chợ.

1 tháng 9 2023

Chọn B. False.

Question 1: Supply the correct forms of the verbs in brackets.1. It is crucial that Dido (stop) using Quang Ha.2. I will ring the bell one more. if he (not answer),I think he must(go) out3. I am sorry about the noise last night. We (have) a party.4. The man who (rescue) had been in the sea for ten hours.5. A great deal of time (be) spent for his exercise.6. We want (pay) better wages.7. People always (blame) their circumstances for what they are.8. You (stop) by a policeman if you (try) to...
Đọc tiếp

Question 1: Supply the correct forms of the verbs in brackets.

1. It is crucial that Dido (stop) using Quang Ha.

2. I will ring the bell one more. if he (not answer),I think he must(go) out

3. I am sorry about the noise last night. We (have) a party.

4. The man who (rescue) had been in the sea for ten hours.

5. A great deal of time (be) spent for his exercise.

6. We want (pay) better wages.

7. People always (blame) their circumstances for what they are.

8. You (stop) by a policeman if you (try) to cross the road now.

Question 2: Use the correct form of the words in brackets to complete the following passage.

The families in our streets are slowly being driven mad by the .............. (1- refuse) of the inhabitants of No.13 to have any form of ............ (2-communiate) with them. The trouble started over what is known as noise .............. (3 - pollute). Every evening, the ........... (4- think) neighbours used to turn up the volume on the TV so loud that no one in the (5 - neighbour) was able to hear anything else. Not knowing what ............ (6 - act) to take, local residents held a meeting to see if anyone had any ............ (7 - suggest) as to how to deal with the problem. A decision was made to send a number of people to talk to the family in No. 13 and ask them .......

............. (8- polite) to turn their music down after six in the evening. Unfortunately, the visit did not turn out to be ............ (9 - succeed), as the inhabitants of No.13 refused to talk to them. So on the .............. (10 - advise) of local police, the matter is now in the hands of the court.

Question 3: Fill in each numbered blank with a suitable word

When you hear the word "bank", what do you think of ? A ......... (1) to put money? The land on the edge of a river? To depend on something or someone ? If you choose any of .....

............ (2) things, you're right. Why ? because words often have ............. (3) than one meaning. The tricky part is figuring out ........... (4) meaning is appropriate.

Choosing the correct meaning of a word depends on ............. (5) things. First, it depends on the words and ............ (6) surrounding your particular word. The other words and sentences give you context clues. ................. (7), the meaning depends on how the word is ............ (8) in the sentence. Is it a noun, a verb, ................ (9) adjective or part of a phrase? Knowing the word's part of speech will .............. (10) you discover the word's precise meaning.

Question 4: Read the text then choose the correct answer

Computing is now at the same stage as printing was when the first printing presses were used. Before printing presses were invented, only rich people like kings and dukes could afford to buy books. Often these people were unable to read and hadn't enough time to learn. In any case, the books were so big that it was difficult for anyone to relax with a book as we do today. They wanted books because they were expensive and there was something magical about them. Only a few people were able to write, and it took an extremely long time to write a book. Monks and other people who could write said ordinary people could not learn to read.

The position with computers in very similar today. A few years ago, computers were very large and expensive. Business managers and rich people ordered them but they didn’t know how to use them. In many countries, however, the situation has now completely changed. Lots of people not only own microcomputers but also know how to use them.

1. What happened before printing presses were invented ?

a. Books were so big that people didn’t want to buy them.

b. Only intelligent and rich people could read books.

c. Only kings and dukes had enough money to buy books.

d. All rich people bought books.

2. Why were books wanted before printing presses were invented ?

a. to show that the people who owned the books were rich and intelligent.

b. to show that the people who owned the books could write.

c. Because books were dear and magical.

d. Because books showed that the person who owned them were magical people.

3. What is the common feature of a book and a computer?

a. They were only for intelligent people.

b. They were too expensive to buy.

c. They were large and expensive at first.

d. Only people who could use them buy them.

4. What situation has throughly changed nowadays?

a. A lot of people are eager to buy computers

b. A lot of computers are sold

c. Even children can use a computer

d. A person who buys a computer knows how to use it.

Question 5: a/ Each line in the following passage has a spare word; Underline that word and write it in the blanks given.

BICYCLES

The bicycle is a cheap and clean way to for travel . The first 0/ .......for...........
bicycle was made in about one hundred and fifty years ago. At 1/ .......................
first, bicycles were much expensive. Only rich people could 2/ .......................
buy one. These early time bicycles looked very different from 3/ .......................
the ones we have them today. Later, when bicycles became 4/.......................
cheaper, many lot people bought one. People started riding 5/ .......................
bicycles to work and in their with free time. Today, people use 6/ .......................
cars more than bicycles; cars are much more faster and you 7/ .......................
don’t get wet when it start rains! But some people still prefer to 8/ .......................
cycle to work . They say that there have are too many cars in 9/ .......................
town centers and you can't able find anywhere to park! 10/ .....................

b/ Fill in the blanks with a suitable prepositions.

1. George fell .............the bladder while he was painting the ceiling.

2. We stopped everyone .................leaving the building.

3. Admision .................university depends .....................examination results.

4. Don`t use that dictionary. It is .............date. Find one that is ...................date.

Question 6: Do as directed

1. My friend had excellent ideas. He did a good job,too.

(join into one sentence, using not only.....but...as well)

2. His explanation is not clear. The examples he gives are not clear.

(join into one sentence, using : neither...............nor)

3. People say that the price of gold is going up. (change into passive voice.)

4. He asked me: "When will you give this book back to me?" (change into Reported speech)

5. Seldom did people travel far from home years ago. (Use the ordinary word order)

6. He was given a gift. So were you. (Join into one sentence, using "as well")

7. You may be intelligent, but you should be careful about this (start with "No matter........"

8. He made a great discovery. He was very proud of it. (Combine into one sentence)

9. Lan found it difficult to accept the situation. (rewrite with: difficulty)

10.The farmers had applied new technology in their fields. The output of rice was raised.

(Combine with: Thanks to ...........which............)

3
21 tháng 4 2020

hoi cham

21 tháng 4 2020

cac bn tra loi dc cau nao thi ghi cau day

Question 1: Supply the correct forms of the verbs in brackets.1. It is crucial that Dido (stop) using Quang Ha.2. I will ring the bell one more. if he (not answer),I think he must(go) out3. I am sorry about the noise last night. We (have) a party.4. The man who (rescue) had been in the sea for ten hours.5. A great deal of time (be) spent for his exercise.6. We want (pay) better wages.7. People always (blame) their circumstances for what they are.8. You (stop) by a policeman if you (try) to...
Đọc tiếp

Question 1: Supply the correct forms of the verbs in brackets.

1. It is crucial that Dido (stop) using Quang Ha.

2. I will ring the bell one more. if he (not answer),I think he must(go) out

3. I am sorry about the noise last night. We (have) a party.

4. The man who (rescue) had been in the sea for ten hours.

5. A great deal of time (be) spent for his exercise.

6. We want (pay) better wages.

7. People always (blame) their circumstances for what they are.

8. You (stop) by a policeman if you (try) to cross the road now.

Question 2: Use the correct form of the words in brackets to complete the following passage.

The families in our streets are slowly being driven mad by the .............. (1- refuse) of the inhabitants of No.13 to have any form of ............ (2-communiate) with them. The trouble started over what is known as noise .............. (3 - pollute). Every evening, the ........... (4- think) neighbours used to turn up the volume on the TV so loud that no one in the (5 - neighbour) was able to hear anything else. Not knowing what ............ (6 - act) to take, local residents held a meeting to see if anyone had any ............ (7 - suggest) as to how to deal with the problem. A decision was made to send a number of people to talk to the family in No. 13 and ask them .......

............. (8- polite) to turn their music down after six in the evening. Unfortunately, the visit did not turn out to be ............ (9 - succeed), as the inhabitants of No.13 refused to talk to them. So on the .............. (10 - advise) of local police, the matter is now in the hands of the court.

Question 3: Fill in each numbered blank with a suitable word

When you hear the word "bank", what do you think of ? A ......... (1) to put money? The land on the edge of a river? To depend on something or someone ? If you choose any of .....

............ (2) things, you're right. Why ? because words often have ............. (3) than one meaning. The tricky part is figuring out ........... (4) meaning is appropriate.

Choosing the correct meaning of a word depends on ............. (5) things. First, it depends on the words and ............ (6) surrounding your particular word. The other words and sentences give you context clues. ................. (7), the meaning depends on how the word is ............ (8) in the sentence. Is it a noun, a verb, ................ (9) adjective or part of a phrase? Knowing the word's part of speech will .............. (10) you discover the word's precise meaning.

Question 4: Read the text then choose the correct answer

Computing is now at the same stage as printing was when the first printing presses were used. Before printing presses were invented, only rich people like kings and dukes could afford to buy books. Often these people were unable to read and hadn't enough time to learn. In any case, the books were so big that it was difficult for anyone to relax with a book as we do today. They wanted books because they were expensive and there was something magical about them. Only a few people were able to write, and it took an extremely long time to write a book. Monks and other people who could write said ordinary people could not learn to read.

The position with computers in very similar today. A few years ago, computers were very large and expensive. Business managers and rich people ordered them but they didn’t know how to use them. In many countries, however, the situation has now completely changed. Lots of people not only own microcomputers but also know how to use them.

1. What happened before printing presses were invented ?

a. Books were so big that people didn’t want to buy them.

b. Only intelligent and rich people could read books.

c. Only kings and dukes had enough money to buy books.

d. All rich people bought books.

2. Why were books wanted before printing presses were invented ?

a. to show that the people who owned the books were rich and intelligent.

b. to show that the people who owned the books could write.

c. Because books were dear and magical.

d. Because books showed that the person who owned them were magical people.

3. What is the common feature of a book and a computer?

a. They were only for intelligent people.

b. They were too expensive to buy.

c. They were large and expensive at first.

d. Only people who could use them buy them.

4. What situation has throughly changed nowadays?

a. A lot of people are eager to buy computers

b. A lot of computers are sold

c. Even children can use a computer

d. A person who buys a computer knows how to use it.

Question 5: a/ Each line in the following passage has a spare word; Underline that word and write it in the blanks given.

BICYCLES

The bicycle is a cheap and clean way to for travel . The first 0/ .......for...........
bicycle was made in about one hundred and fifty years ago. At 1/ .......................
first, bicycles were much expensive. Only rich people could 2/ .......................
buy one. These early time bicycles looked very different from 3/ .......................
the ones we have them today. Later, when bicycles became 4/.......................
cheaper, many lot people bought one. People started riding 5/ .......................
bicycles to work and in their with free time. Today, people use 6/ .......................
cars more than bicycles; cars are much more faster and you 7/ .......................
don’t get wet when it start rains! But some people still prefer to 8/ .......................
cycle to work . They say that there have are too many cars in 9/ .......................
town centers and you can't able find anywhere to park! 10/ .....................

b/ Fill in the blanks with a suitable prepositions.

1. George fell .............the bladder while he was painting the ceiling.

2. We stopped everyone .................leaving the building.

3. Admision .................university depends .....................examination results.

4. Don`t use that dictionary. It is .............date. Find one that is ...................date.

Question 6: Do as directed

1. My friend had excellent ideas. He did a good job,too.

(join into one sentence, using not only.....but...as well)

2. His explanation is not clear. The examples he gives are not clear.

(join into one sentence, using : neither...............nor)

3. People say that the price of gold is going up. (change into passive voice.)

4. He asked me: "When will you give this book back to me?" (change into Reported speech)

5. Seldom did people travel far from home years ago. (Use the ordinary word order)

6. He was given a gift. So were you. (Join into one sentence, using "as well")

7. You may be intelligent, but you should be careful about this (start with "No matter........"

8. He made a great discovery. He was very proud of it. (Combine into one sentence)

9. Lan found it difficult to accept the situation. (rewrite with: difficulty)

10.The farmers had applied new technology in their fields. The output of rice was raised.

(Combine with: Thanks to ...........which............)

1
21 tháng 2

Question 1: Supply the correct forms of the verbs in brackets.
1. It is crucial that Dido stops using Quang Ha
2. I will ring the bell one more time. If he doesn't answer, I think he must have gone out
3. I am sorry about the noise last night. We were having a party
4. The man who was rescued had been in the sea for ten hours
5. A great deal of time is being spent on his exercis
6. We want to be paid better wages
7. People always blame their circumstances for what they are
8. You will be stopped by a policeman if you try to cross the road now

Question 2: Use the correct form of the words in brackets to complete the following passage.
1. refusal    2. communication    3. pollution    4. thoughtless    5. neighborhood 
6. action       7. suggestions       8. politely      9. successful    10. advice 

Question 3: Fill in each numbered blank with a suitable word
1. place         2. these         3. more       4. which     5. several 
6. phrases     7. Second      8. used       9. an          10. help 

Question 4: Read the text then choose the correct answer
1B     2C     3C      4D

Question 5: a/ Each line in the following passage has a spare word; Underline that word and write it in the blanks given.
0. for       1. for         2. much      3. time      4. today    5. lot
6. with     7. more     8. it            9. have      10. able
b/ Fill in the blanks with a suitable prepositions
1. George fell off the ladder while he was painting the ceiling
2. We stopped everyone from leaving the building
3. Admission to university depends on examination results
4. Don't use that dictionary. It is out of date. Find one that is up to date

Question 6: Do as directed
1. Not only did my friend have excellent ideas, but he did a good job as well
2. Neither his explanation nor the examples he gives are clear
3. It is said that the price of gold is going up
4. He asked me when I would give that book back to him
5. Seldom years ago did people travel far from home
6. He was given a gift, and you were as well
7. No matter how intelligent you may be, you should be careful about this
8. He made a great discovery and was very proud of it
9. Lan found difficulty in accepting the situation
10. Thanks to the new technology applied in their fields, the farmers raised the output of rice